Tuesday, December 23, 2008

Is the Recession a Benefit for Handmade Businesses?

I don't have the answer to that question, it's much too big and complex for me as a single businesswoman to draw a firm conclusion just from my experience and talking to other business owners. My sales this holiday season have been much more than I expected and I don't know if that's a result of more people buying handmade or the effect of my marketing efforts or luck or some combination of that.

However one writer for the New York Times does think that the recession and people wanting to save money has had the effect of helping craft businesses and suppliers. Go check it out here: For Craft Sales, the Recession Is a Help
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